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KAREN M CRISTELLO, MBA, CTSM
brand development
integrated marketing communications
events & trade shows
Latitude35Travel.com, Talefeathers blog, social media posts
Blog post: Wadi Shab and Bimmah Sinkhole: Oases of Stunning Beauty in Oman (PDF)
BRAND DEVELOPMENT
LATITUDE 35:
COMPLETE BRANDING SUITE
CHALLENGE
My client, a newly-forming, unnamed travel agency had no brand assets or documents at all. A full suite was required in order for the company to launch and produce needed collateral.
SOLUTION
As Decibel Agency, I created all of the following from scratch:
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Company name
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Tagline
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Logo
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Brand palette
- Website
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Blog name (Talefeathers)
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Blog posts
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Social media templates
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eNewsletter template
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PPT template
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Business cards
RESULTS
Latitude 35 launched on time, with all basic assets designed and in place. The logo and website have received many positive comments.
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